Saturday, 13 August 2016

Pimping myself like a bad motherfucker

I've been thinking a lot lately (for obvious reasons) about promotion when it comes to getting my name out there especially when I've got a new story published or a book in this case. Other than making it clear where people can find my site or buy my stuff, it's not as easy as you might think. Interviews, yes; review copies sent out, yes; a reminder for relevant links such as Good Reads, Amazon or my author page over at Caffeine Nights - all possible and as easy as a tweet or posting on my blog.

Trouble is, a million other writers are in my position. Without an agent, more or less unknown and reliant on hopefully not irritating the shit out of people by constantly tweeting links or requests for a review on Amazon. I've read countless pieces of advice on self-promo that mostly boil down to be yourself, be interesting, be funny and talk about stuff other than your work. All well and good, of course, and all sound advice. But if people don't actually know you've got a book out or a new short story published, then they aren't automatically going to look for your fiction.

With this in mind, Caffeine Nights and I have sent out a press release to local papers, magazines and radio over the last week in the hope that a little promotion will do a lot of good. No replies yet although it's still early days. The funny thing about trying to get your name out there is that it isn't at all fun. Generalising a bit, but nothing makes a writer feel like more of a dickhead than talking about their own stuff. You're asked what the book's about and you try to find a way of summarising a 90k novel into a few lines that will be interesting, funny and make people want to buy it.  You try that with what you do for a living. Pretend you need to really sell your role to someone in three sentences.

Go on.

Not easy, is it?

Writing and editing aren't too difficult for me most days. Pimping myself without sounding like or feeling like or looking like and ending up as a morose teenager...that's hard.

2 comments:

  1. Yup. Wish I had wise words of advice to pass on, but I've never heard any on this subject worth repeating and certainly haven't come up with any of my own. Good luck with the new book and the promotions and with finding a sweet spot between too much and not enough.

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    Replies
    1. It's definitely a tough one, Keith. All a lot of writers can do is keep going.

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